Can I use engagement ads for retargeting people who saw my YouTube ads but didn't buy?

Retargeting can work but is generally not as effective for non-brand advertisers. Direct ad campaigns usually yield better results.

Also, don't forget to register for our weekly live Group Mentorship sessions. They are key for getting extra help and deepening your understanding of the program. You will automatically receive weekly invite emails on Tuesday of each week with email subject lines that always begin with "[AdV] - REGISTER" where you can register for each week's calls.